Discover Winning Ads on Facebook Ad Library
Discover products and opportunities in Facebook ads.
What is Facebook Ad Library?
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Facebook Ad Library is a comprehensive, searchable database that provides transparency into the advertisements run on Facebook's platforms, including Facebook, Instagram, and Messenger. It was launched in 2018 as part of Facebook's efforts to increase transparency and accountability in digital advertising, particularly in the areas of politics and social issues.
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The Facebook Ad Library provides extensive and detailed ad data on campaigns across Facebook's multiple platforms. Here are some key features of Ad Library data(Data from the network, just for reference, specific data please visit: https://www.facebook.com/ads/library):
Start My Free Trial8B +Total Ads5M +Advertiser2022 +Latest statistics99 +Countries
The Importance of Facebook Ad Library
Ad Library plays a crucial role in fostering transparency, accountability, and public trust in the realm of online advertising on social media platforms. Here are three key aspects:
Transparency
It provides detailed information about ads, promoting transparency in the advertising ecosystem.
Try pipiads ad library nowAdvertiser Accountability
It empowers researchers, journalists, and watchdog groups to analyze data and hold advertisers accountable.
Try pipiads ad library nowPublic Engagement
It enables the public to easily access and monitor ad campaigns, fostering media literacy and civic participation.
Try pipiads ad library nowMany types of advertisements
The Facebook ad library has several types of ads that fulfill most of an advertiser's ad finding needs, the 3 most common of which are:
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Commercial Ads:
General advertisements for products, services, or brands that do not fall under the political or issue-based categories. While not subject to the same level of scrutiny as the other ad types, commercial ads are still included in the Ad Library for transparency purposes.
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Political Ads:
Advertisements related to elections, candidates, political parties, or political issues. These ads are subject to additional disclosure requirements and are prominently featured in the Ad Library.
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Issue-Based Ads:
Advertisements that address or advocate for social, economic, or political issues of public importance, such as immigration, healthcare, or environmental protection. Like political ads, they are subject to enhanced transparency measures.
Facebook Ad Library's Core Features
1. Ad Search and Filtering:
Easily search and filter ads by keywords, advertiser names, countries, and ad types;
Quickly find specific ads or explore ad campaigns of interest.
2. Detailed Ad Information:
Access comprehensive details for each ad, including content, advertiser, run dates, spend, impressions, and audience demographics;
Gain insights into the nature and reach of ads on the platform.
3. Data Export and API:
Download ad data in various formats for further analysis and research;
Programmatic access to ad data via API for large-scale studies and monitoring by researchers, journalists, and watchdog organizations.
Facebook Ad Library's Key Advantage
1. Completely Free
You can access it anytime whether you have Facebook advertiser credentials or have a Facebook account.
2. The most Facebook ads
It is the most Facebook ads in the world. You can find the ads you need with just a simple query.
3. Suit for most people
The ad library will be valuable for different users, such as advertisers, researchers, journalists, policy makers, general users, etc.
4. Learn about ads and find ad creatives.
People from all walks of life can find ad ideas here and learn a lot of advertising techniques.
Facebook Ads Library VS Facebook Adspy Tool
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Facebook ad library is the world's largest collection of Facebook ads (now called Meta ads). The variety of ads covered is also very large. The Facebook adspy tool, on the other hand, doesn't have as many library ads and can have a distinct slant on the types of ads, such as focusing on commercials.
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The Facebook ad library tends to be the fastest to add ads, and from time to time you can find the latest ad material. But it expires as ads are taken down, which means that as soon as an ad is taken down, you won't be able to find it.The Facebook Adspy tool just takes time to accumulate the latest ads, and won't get the newest ads of a certain kind right away, but it's not going to be anytime the ads are taken down and disappear, you'll still be able to access and view them.
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What we all know is that there is no ad data view for ad library ads, if you need to view ad data such as number of likes, comments, etc., ad library can't view it. And facebook adspy will be able to provide complete data for you to analyze and determine the data effect of the ads, so as to strengthen your decision making. This is very valuable for advertisers who need to find quality ads.
Facebook Ad Library Along the Way
The ad library can help with anything related to advertising in commercials or other advertising businesses, including:
Ad Creatives
The ad library can help with anything related to advertising in commercials or other advertising businesses, including:
Product Discovery
The ad library can help with anything related to advertising in commercials or other advertising businesses, including:
Ad Copy
Consider factors such as the tool's ability to handle different accents, languages, and audio quality.
Competitor
Consider the speed and efficiency of the video transcription tool in processing and delivering transcripts.
Advertising Teamwork
Check if the tool offers multi-language support and can accurately transcribe and translate content in various languages.
Business Opportunities
It has to support long video transcription, often the files are larger, so it needs to be compatible with long video transcription.
How to use Facebook Ad Library?
1. Access the Ad Library:
Go to the Facebook Ad Library website ( https://www.facebook.com/ads/library).
2. Search for Ads:
Use the search bar to enter keywords, advertiser names, or page names related to the ads you want to find.
3. Explore Ad Details:
Click on an ad from the search results to view its detailed information.
4. View Advertiser Pages:
Click on the advertiser name to visit their dedicated page within the Ad Library.
5. Export Data:
If you want to analyze ad data offline, click on the "Export Data" button.
6. Use the API (for developers and researchers):
If you need programmatic access to ad data, you can use the Ad Library API.
Top 8 Advertisers Who Regularly Use Facebook Ad Library
The Facebook Ad Bank is an invaluable tool for gaining insight into competitor strategies and optimizing ad campaigns, and is used most frequently by these advertisers:
E-commerce brands
Analyzing competitor ad strategies and identifying optimization opportunities.
App developers
Studying ad placement strategies and audience targeting of similar apps.
Local service providers
Monitoring ad activities of competitors in the same geographic area.
Online education institutions
Researching course promotion strategies of other educational organizations.
Travel industry
Tracking competitors' promotional campaigns and destination ads.
Financial service
Examining product promotion strategies and audience targeting of industry peers.
Automotive
Investigating advertising strategies and target audiences of competing car models.
Affiliate marketers
Analyzing ad creatives and targeting of successful campaigns in their niche.
Pipiads's Facebook Ads Library Use Cases
Find Creative Ideas
Get tons of TikTok ad ideas and ad inspiration from the TikTok ad ideas library. You can easily find great ad ideas, ad music, ad copy, and more.
Find Dropshipping Products
Discover dropshipping products and its ads to increase your dropshipping income and improve your dropshipping success rate.
Discover competitors' Ads
Keep track of competitors' products and advertising trends, adjust your advertising and marketing strategies in time,and improve the competitiveness of your product.
Study Successful Ads
Learn ad video shooting techniques, landing page design, and tiktok ad strategy and roi performance frombest successful tiktok ads.
Ad Cost & Estimated Orders
According to our Al advertising algorithm, calculate the cost of most advertisements and the estimated conversion/order of advertisements.
TikTok Target Audience
Most of our tiktok ads have target audience information, including the age and interests of the audience. It can be used as an ad audience reference.
The best Pipiads Ad Library:
Is your perfect Facebook Ad
Library
These advantages below are the reasons why you should choose tiktok ads library to find best tiktok ads faster.
An all-in one adspy tool
Our promise: with Pipiads, you won't miss any winning product.
You can forget about all other adspy tools. Pipiads is the only tiktok ads tools you need.
With Pipiads you get...
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All Facebook&TikTok library ads
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An endless source of winning products
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Best Facebook&TikTok Ads
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Top products on Facebook&TikTok and Advertiser's store
More than 50 million ads
With ten thousands of ads scanned daily and advertisers from tens of thousands of influencers, Pipiads is the largest source of TikTok ads in existence today.
Global coverage
Because advertising has no borders, Pipiads covers ads in 200 countries worldwide. Includes popular regional ads: US tiktok ads, UK tiktok ads, CA tiktok ads and more.
An effective filter system
Create relevant filters for your searches based on dozens of criteria. The most popular Shopify ads of the past 2 weeks? It's right here!
A fast and intuitive tool
Your time is valuable, so we designed Pipiads to be fast, intuitive, and usable on all your devices. Support you to find the best tiktok ads at the fastest speed.
Frequently asked questions
How can I access the Facebook Ad Library?
Users can visit the Facebook Ad Library website ( www.facebook.com/ads/library) to access the platform without needing a Facebook account.
What types of ads are included in the Facebook Ad Library?
The Ad Library includes active and inactive ads related to social issues, elections, or politics, as well as all active ads running across Facebook Products.
What information is provided about each ad in the library?
The Ad Library provides details such as ad content, advertiser information, ad run dates, spend, impressions, and audience demographics.
Can I export ad data from the Facebook Ad Library?
Yes, users can export ad data in CSV or JSON format for offline analysis by clicking the "Export Data" button and specifying the desired date range.
Is there a cost associated with using the Facebook Ad Library?
No, access to the Facebook Ad Library is free for all users, and there are no charges for searching, viewing, or exporting ad data.
Can I search for ads by specific keywords or advertisers?
Yes, users can search for ads using keywords, advertiser names, or page names to find relevant content.
Is it possible to view ads from different countries?
Yes, users can filter their search results by country to view ads targeted to specific geographic locations.
How frequently is the ad information updated in the library?
Ad information in the Facebook Ad Library is updated in real-time, ensuring users have access to the most current data.
What Our Users Say About Pipiads
Real user experience feedback
Transparency in political advertising
"The Facebook Ad Library provides much-needed transparency in political advertising, allowing users to see who is behind the ads and how much they are spending."
Alex Novak
Political Analyst
Real-time updates
"The real-time updates in the Ad Library ensure that I always have access to the most current ad information, which is crucial in my line of work."
Ethan Kim
Journalist
Global coverage
"The global coverage of the Ad Library is impressive, enabling me to study ad strategies and trends across different countries and regions."
Isabella Rossi
International Marketing Specialist
Comprehensive ad data
"The Ad Library offers a wealth of data on ads across various industries, making it an invaluable tool for market research and competitive analysis."
Natalie Patel
Marketing Consultant
Free access
"I love that the Facebook Ad Library is accessible for free, democratizing access to ad data and promoting transparency."
Sophie Dubois
Researcher
API access
"The Facebook Ad Library API is a powerful tool for developers and researchers, facilitating programmatic access to ad data for advanced analysis and monitoring."
Lukas Schmidt
Software Developer
User-friendly interface
"I appreciate the user-friendly interface of the Facebook Ad Library, which makes it easy to search for and filter ads based on specific criteria."
Olivia Nguyen
Social Media Manager
Exportable data
"The ability to export ad data from the Facebook Ad Library is a game-changer, allowing me to perform in-depth analyses and create custom reports."
Liam O'Connor
Data Analyst
Educational value
"As a professor, I find the Facebook Ad Library to be an excellent educational resource, providing real-world examples and data for my students to learn from."
Dr. Maya Gupta
Marketing Professor
Easily Discover Ad Library For More Platforms
We'll include ad libraries for more platforms, among others:
