TikTok Ad Cost Calculator
How much do you need to spend on your ads to reach your goals?
What is your breakeven ROAS? Are you allocating your budget wisely between Acquisition, Retargeting, and Retention campaigns?
This is what you need to achieve your revenue goal:
Sales:
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Total Budget:
$ {{adCostCalObj.revenue.calData.totalBudget | formateNumber}} {{adCostCalObj.revenue.calData.totalBudget*30 | formateNumber}} --
Clicks:
{{adCostCalObj.revenue.calData.clicks | formateNumber}} {{adCostCalObj.revenue.calData.clicks*30 | formateNumber}} --
There are no limits - all you need is to get started!
Want to know how to boost your profits?
Explanation of terms:
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Monthly Revenue Goal
Monthly revenue goals refer to the specific amount of revenue that a person or business is expected to earn in a month.
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Average Selling Price
It is the average price of the product you are selling or going to sell.
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Cost per 1,000 Impressions( CPM)
CPM stands for "Cost Per Mille" and it is a common pricing model used in digital advertising. It refers to the amount advertisers pay for each 1,000 impressions of their ads.
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Click-Through Rate(CTR)
CTR stands for "Click-Through Rate," which is a metric used in digital advertising to measure the effectiveness of an ad. It represents the percentage of people who click on an ad after seeing it.
The formula for calculating CTR is as follows:
CTR = (Number of clicks / Number of impressions) x 100%
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Cost per Acquisition(CPA)
CPA stands for "cost per purchase" and is a digital advertising pricing model where advertisers only pay when a user purchases a product.
The formula for calculating CPA is as follows.
CPA = total cost of campaign / number of actions
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Sales
It is the number of orders you have to sell to reach your target.
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Total Budget
It is the total advertising cost you need to pay for how many orders you need to reach or how much revenue amount you need to reach.
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Clicks
It is the number of clicks your ad needs to be reached by your customers before you can achieve your goal.
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Cost per Click(CPC)
CPC stands for "Cost Per Click". It is a type of online advertising pricing model in which the advertiser pays each time a user clicks on their ad.
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Monthly Profit Goal
A monthly profit goal is a financial target that a person or business sets for itself, i.e. the amount of profit to be earned in a given month. It is the profit that needs to be obtained by subtracting all costs from the revenue earned.
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Average Selling Price
It is the average price of the product you are selling or going to sell.
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Average Production Cost
It is the average cost of purchasing the products you need to sell.
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Average Shipping Cost
It is the average shipping cost of the products you need to sell.
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Cost per 1,000 Impressions(CPM)
CPM stands for "Cost Per Mille" and it is a common pricing model used in digital advertising. It refers to the amount advertisers pay for each 1,000 impressions of their ads.
-
Click-Through Rate(CTR)
CTR stands for "Click-Through Rate," which is a metric used in digital advertising to measure the effectiveness of an ad. It represents the percentage of people who click on an ad after seeing it.
The formula for calculating CTR is as follows:
CTR = (Number of clicks / Number of impressions) x 100%
-
Cost per Acquisition(CPA)
CPA stands for "cost per purchase" and is a digital advertising pricing model where advertisers only pay when a user purchases a product.
The formula for calculating CPA is as follows.
CPA = total cost of campaign / number of actions
-
Sales
It is the number of orders you have to sell to reach your target.
-
Total Budget
It is the total advertising cost you need to pay for how many orders you need to reach or how much revenue amount you need to reach.
-
Clicks
It is the number of clicks your ad needs to be reached by your customers before you can achieve your goal.
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Average Profit per Purchase
It is the profit that your customers can earn for each product they buy. It is the profit derived from the customer's purchase price minus all costs.
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Breakeven ROAS
ROAS stands for "Return on Advertising Spend," which is a metric used by marketers to measure the effectiveness of their advertising campaigns. It is calculated by dividing the revenue generated from an ad campaign by the cost of the campaign.
Breakeven ROAS is the point at which the revenue generated by an ad campaign is equal to the cost of the campaign. In other words, if a marketer spends $100 on an ad campaign and generates $100 in revenue from that campaign, the breakeven ROAS would be 1.
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Cost per Click(CPC)
CPC stands for "Cost Per Click". It is a type of online advertising pricing model in which the advertiser pays each time a user clicks on their ad.
Other free tools
Region | CPM (Cost per 1,000 Impressions) | CPA (Cost per Acquisition) |
---|---|---|
United States | $ 5 - 13 | $ 10 - 30 |
Canada | $ 5 - 8 | $ 12 - 30 |
United Kingdom | $ 4 - 8 | $ 15 - 25 |
Germany | $ 11.81 - 12.46 | $ 10 -30 |
France | $ 3 - 6 | $ 18 - 25 |
Netherlands | $ 2 - 4 | $ 15 - 20 |
Japan | $ 4 - 8 | $ 7 - 20 |
Taiwan | $ 4 - 8 | $ 7 - 20 |
Indonesia | $ 0.74 - 1.14 | $ 0.3 - 2 |
Mexico | $ 3.31 - 3.38 | $ 12 - 30 |
Finland | $ 2 - 4 | $ 10 - 20 |
Switzerland | $ 2 - 4 | $ 10 - 20 |
Spain | $ 3 - 6 | $ 10 - 20 |
Italy | $ 4 - 5 | $ 15 - 30 |
Poland | $ 1.7 - 2 | $ 10 - 20 |
Australia | $ 3 - 6 | $ 14 - 25 |
New Zealand | $ 2 - 4 | $ 8 - 25 |
Sweden | $ 2 - 4 | $ 12 - 20 |
Ireland | $ 2 - 4 | $ 15 - 20 |
Denmark | $ 2 - 4 | $ 10 - 20 |
More region's TikTok Ads Cost 2023
https://www.pipiads.com/blog/tiktok-ads-cost-2022/Unique TikTok Ad Cost, Conversion, Target Audience
- Use AI to calculate reliable tiktok advertising costs and conversion effects.
- For Shopify ads, there is also an estimated number of orders.
- There are also accurately obtained target audiences of tiktok advertisements, including audience age and audience interests.
Frequently Asked Questions
Generally speaking, TikTok ads in earlier periods were more expensive than Facebook ads. However, with the adjustment of Facebook ads and the improvement of tikTok ads, it is possible that tikTok ads have become cheaper than Facebook ads.
The cost of TikTok vs. Facebook ads will depend on your specific ad goals and target audience. It is important to carefully consider the costs and benefits of each platform and to test and optimize your ad campaigns to ensure the best possible results.
The cost of TikTok ads may vary depending on a number of factors, such as ad format, target audience and ad placement. TikTok ads may be considered relatively expensive compared to other social media advertising platforms.
However, TikTok's high engagement rate and young demographic make it an attractive platform for advertisers looking to reach specific audiences.