TikTok Ad Targeting & Audience in Denmark 2024

by Werner Geyser Last Updated: May 2 2025 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Denmark. TikTok Ad Targeting in Denmark now has more than 1.4M Audience.

In April 2025, Ad Targeting in Denmark exceeds 1.5M.

In May 2025, Ad Targeting in Denmark exceeds 1.4M, an increase of -147K, and the GDP per capita in Denmark is $60.9K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Ads Location Targeting Options 2022

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TikTok Targeting Audience Denmark Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    657K
    45.59%
  • FEMALE
    784K
    54.41%

TikTok Targeting Audience Denmark Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0.07%
  • 18-24
    781K
    54.09%
  • 25-34
    356K
    24.65%
  • 35-44
    156K
    10.8%
  • 45-54
    93K
    6.44%
  • 55+
    57K
    3.95%

TikTok Targeting Audience Denmark Device

  • Device
    TikTok Target Audience
    Percentage
  • Apple
    1M
    76.69%
  • Samsung
    183K
    13.42%
  • HUAWEI
    44K
    3.23%
  • OnePlus
    36K
    2.64%
  • Xiaomi
    22K
    1.61%
  • Motorola
    13K
    0.95%
  • SONY
    4K
    0.29%
  • OPPO
    3K
    0.22%
  • Nokia
    2K
    0.15%
  • Honor
    2K
    0.15%
  • Zen Admire Unity
    1K
    0.07%
  • ZTE
    1K
    0.07%
  • Vivo
    1K
    0.07%
  • TECNO
    1K
    0.07%
  • RealMe
    1K
    0.07%
  • LG
    1K
    0.07%
  • Infinix
    1K
    0.07%
  • ITEL
    1K
    0.07%
  • Discovery
    1K
    0.07%

TikTok Targeting Audience Denmark Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • English
    441K
    73.75%
  • Romanian
    20K
    3.34%
  • Arabic
    20K
    3.34%
  • Polish
    15K
    2.51%
  • Turkish
    14K
    2.34%
  • Russian
    14K
    2.34%
  • German
    11K
    1.84%
  • Swedish
    10K
    1.67%
  • Ukrainian
    8K
    1.34%
  • Spanish
    6K
    1%
  • Vietnamese
    3K
    0.5%
  • French
    3K
    0.5%
  • Thai
    2K
    0.33%
  • Portuguese
    2K
    0.33%
  • Italian
    2K
    0.33%
  • Hungarian
    2K
    0.33%
  • Dutch
    2K
    0.33%
  • Traditional Chinese
    1K
    0.17%
  • Telugu
    1K
    0.17%
  • Tamil
    1K
    0.17%
  • Rajasthani
    1K
    0.17%
  • Punjabi
    1K
    0.17%
  • Oriya
    1K
    0.17%
  • Marathi
    1K
    0.17%
  • Malayalam
    1K
    0.17%
  • Malay
    1K
    0.17%
  • Korean
    1K
    0.17%
  • Kannada
    1K
    0.17%
  • Japanese
    1K
    0.17%
  • Indonesian
    1K
    0.17%
  • Hindi
    1K
    0.17%
  • Hebrew
    1K
    0.17%
  • Haryanavi
    1K
    0.17%
  • Gujarati
    1K
    0.17%
  • Greek
    1K
    0.17%
  • Finnish
    1K
    0.17%
  • Czech
    1K
    0.17%
  • Bihari
    1K
    0.17%
  • Bengali
    1K
    0.17%
  • Assamese
    1K
    0.17%

TikTok Denmark Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • Games
    1.1M
    6.13%
  • News & Entertainment
    1.1M
    6.1%
  • Apparel & Accessories
    1.1M
    6.08%
  • Food & Beverage
    1.1M
    5.95%
  • Vehicles & Transportation
    1.1M
    5.94%
  • Beauty & Personal Care
    1.1M
    5.94%
  • Appliances
    1.1M
    5.88%
  • Household Products
    1.1M
    5.85%
  • Life Services
    1M
    5.72%
  • Home Improvement
    1M
    5.5%
  • Business Services
    1M
    5.49%
  • Sports & Outdoors
    1M
    5.47%
  • Apps
    1M
    5.38%
  • Tech & Electronics
    947K
    5.01%
  • Baby, Kids & Maternity
    925K
    4.89%
  • Travel
    923K
    4.88%
  • Education
    766K
    4.05%
  • Pets
    586K
    3.1%
  • Financial Services
    285K
    1.51%
  • E-Commerce
    216K
    1.14%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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