TikTok Ad Targeting & Audience in Taiwan 2024

by Werner Geyser Last Updated: November 4 2024 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Taiwan. TikTok Ad Targeting in Taiwan now has more than 8.9M Audience.

In October 2024, Ad Targeting in Taiwan exceeds 8.6M.

In November 2024, Ad Targeting in Taiwan exceeds 8.9M, an increase of +326K, and the GDP per capita in Taiwan is $24K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Ads Location Targeting Options 2022

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TikTok Targeting Audience Taiwan Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    4.7M
    53.38%
  • FEMALE
    4.1M
    46.62%

TikTok Targeting Audience Taiwan Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0.01%
  • 18-24
    1.6M
    18.22%
  • 25-34
    3.9M
    43.39%
  • 35-44
    1.9M
    21.52%
  • 45-54
    924K
    10.28%
  • 55+
    592K
    6.59%

TikTok Targeting Audience Taiwan Device

  • Device
    TikTok Target Audience
    Percentage
  • Apple
    2.7M
    56.53%
  • Samsung
    835K
    17.13%
  • OPPO
    649K
    13.31%
  • Xiaomi
    241K
    4.94%
  • Vivo
    240K
    4.92%
  • RealMe
    72K
    1.48%
  • HUAWEI
    28K
    0.57%
  • SONY
    24K
    0.49%
  • Motorola
    6K
    0.12%
  • LG
    6K
    0.12%
  • Infinix
    5K
    0.1%
  • Nokia
    4K
    0.08%
  • OnePlus
    2K
    0.04%
  • Honor
    2K
    0.04%
  • Zen Admire Unity
    1K
    0.02%
  • ZTE
    1K
    0.02%
  • TECNO
    1K
    0.02%
  • ITEL
    1K
    0.02%
  • Discovery
    1K
    0.02%

TikTok Targeting Audience Taiwan Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Traditional Chinese
    7.1M
    75.38%
  • English
    726K
    7.62%
  • Indonesian
    542K
    5.69%
  • Vietnamese
    506K
    5.31%
  • Japanese
    230K
    2.41%
  • Thai
    125K
    1.31%
  • Korean
    43K
    0.45%
  • Spanish
    38K
    0.4%
  • Malay
    24K
    0.25%
  • French
    11K
    0.12%
  • Arabic
    9K
    0.09%
  • Tamil
    8K
    0.08%
  • Italian
    8K
    0.08%
  • Turkish
    6K
    0.06%
  • Portuguese
    6K
    0.06%
  • Polish
    6K
    0.06%
  • Swedish
    5K
    0.05%
  • Malayalam
    5K
    0.05%
  • Hungarian
    5K
    0.05%
  • Finnish
    5K
    0.05%
  • Russian
    4K
    0.04%
  • Hindi
    4K
    0.04%
  • German
    4K
    0.04%
  • Dutch
    4K
    0.04%
  • Telugu
    3K
    0.03%
  • Marathi
    2K
    0.02%
  • Gujarati
    2K
    0.02%
  • Bengali
    2K
    0.02%
  • Ukrainian
    1K
    0.01%
  • Romanian
    1K
    0.01%
  • Rajasthani
    1K
    0.01%
  • Punjabi
    1K
    0.01%
  • Oriya
    1K
    0.01%
  • Kannada
    1K
    0.01%
  • Hebrew
    1K
    0.01%
  • Haryanavi
    1K
    0.01%
  • Greek
    1K
    0.01%
  • Czech
    1K
    0.01%
  • Bihari
    1K
    0.01%
  • Assamese
    1K
    0.01%

TikTok Taiwan Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • Games
    6.3M
    8.73%
  • Apps
    5.8M
    8%
  • News & Entertainment
    5.3M
    7.31%
  • Beauty & Personal Care
    4.9M
    6.83%
  • Tech & Electronics
    4.8M
    6.68%
  • Business Services
    4.8M
    6.65%
  • Apparel & Accessories
    4.6M
    6.32%
  • Food & Beverage
    4.3M
    5.99%
  • Vehicles & Transportation
    4.1M
    5.7%
  • Household Products
    3.6M
    5.04%
  • Life Services
    3.3M
    4.64%
  • Appliances
    3.3M
    4.61%
  • Education
    3.2M
    4.5%
  • Home Improvement
    3.2M
    4.48%
  • Financial Services
    3.2M
    4.47%
  • Sports & Outdoors
    2M
    2.87%
  • Travel
    1.9M
    2.61%
  • E-Commerce
    1.6M
    2.19%
  • Pets
    1.2M
    1.65%
  • Baby, Kids & Maternity
    522K
    0.71%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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