TikTok Ad Targeting & Audience in Saudi Arabia 2024

by Werner Geyser Last Updated: December 2 2024 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Saudi Arabia. TikTok Ad Targeting in Saudi Arabia now has more than 37M Audience.

In November 2024, Ad Targeting in Saudi Arabia exceeds 36.6M.

In December 2024, Ad Targeting in Saudi Arabia exceeds 37M, an increase of +394K, and the GDP per capita in Saudi Arabia is $20.1 (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Targeting Audience Saudi Arabia Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    22.5M
    60.76%
  • FEMALE
    14.5M
    39.24%

TikTok Targeting Audience Saudi Arabia Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0%
  • 18-24
    10.3M
    27.85%
  • 25-34
    17M
    45.94%
  • 35-44
    5.8M
    15.89%
  • 45-54
    1.8M
    5.09%
  • 55+
    1.9M
    5.24%

TikTok Targeting Audience Saudi Arabia Device

  • Device
    TikTok Target Audience
    Percentage
  • Apple
    10.8M
    52.71%
  • Samsung
    4.8M
    23.41%
  • HUAWEI
    1.3M
    6.52%
  • Xiaomi
    812K
    3.94%
  • OPPO
    644K
    3.12%
  • Vivo
    604K
    2.93%
  • TECNO
    402K
    1.95%
  • Infinix
    361K
    1.75%
  • Honor
    351K
    1.7%
  • RealMe
    170K
    0.82%
  • Motorola
    70K
    0.34%
  • Nokia
    55K
    0.27%
  • OnePlus
    40K
    0.19%
  • ITEL
    40K
    0.19%
  • LG
    14K
    0.07%
  • ZTE
    12K
    0.06%
  • SONY
    4K
    0.02%
  • Zen Admire Unity
    1K
    0%
  • Discovery
    1K
    0%

TikTok Targeting Audience Saudi Arabia Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Arabic
    26.5M
    59.53%
  • English
    14.5M
    32.5%
  • Bengali
    865K
    1.94%
  • Hindi
    660K
    1.48%
  • Indonesian
    363K
    0.81%
  • French
    183K
    0.41%
  • Spanish
    166K
    0.37%
  • Traditional Chinese
    157K
    0.35%
  • Japanese
    152K
    0.34%
  • Malay
    131K
    0.29%
  • Malayalam
    124K
    0.28%
  • Turkish
    112K
    0.25%
  • Tamil
    90K
    0.2%
  • Korean
    53K
    0.12%
  • Portuguese
    52K
    0.12%
  • Russian
    50K
    0.11%
  • Italian
    46K
    0.1%
  • Punjabi
    42K
    0.09%
  • Telugu
    41K
    0.09%
  • Marathi
    33K
    0.07%
  • Polish
    32K
    0.07%
  • Gujarati
    32K
    0.07%
  • German
    25K
    0.06%
  • Finnish
    22K
    0.05%
  • Vietnamese
    21K
    0.05%
  • Dutch
    18K
    0.04%
  • Thai
    16K
    0.04%
  • Kannada
    16K
    0.04%
  • Swedish
    15K
    0.03%
  • Hungarian
    12K
    0.03%
  • Romanian
    9K
    0.02%
  • Hebrew
    6K
    0.01%
  • Czech
    6K
    0.01%
  • Ukrainian
    3K
    0.01%
  • Greek
    2K
    0%
  • Rajasthani
    1K
    0%
  • Oriya
    1K
    0%
  • Haryanavi
    1K
    0%
  • Bihari
    1K
    0%
  • Assamese
    1K
    0%

TikTok Saudi Arabia Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • Beauty & Personal Care
    29.9M
    6.51%
  • Apps
    29.8M
    6.48%
  • Food & Beverage
    29.7M
    6.46%
  • News & Entertainment
    29M
    6.31%
  • Business Services
    28.1M
    6.1%
  • Games
    27.6M
    5.99%
  • Apparel & Accessories
    27.6M
    5.99%
  • Tech & Electronics
    26.7M
    5.8%
  • Life Services
    26.5M
    5.75%
  • Travel
    25M
    5.44%
  • Home Improvement
    25M
    5.44%
  • Vehicles & Transportation
    24.7M
    5.36%
  • Household Products
    24M
    5.22%
  • Appliances
    23.9M
    5.2%
  • Financial Services
    17.8M
    3.87%
  • Education
    17.7M
    3.85%
  • Baby, Kids & Maternity
    14.2M
    3.1%
  • Sports & Outdoors
    13.9M
    3.03%
  • E-Commerce
    10.4M
    2.27%
  • Pets
    8.3M
    1.81%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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