TikTok Ad Targeting & Audience in Saudi Arabia 2022

by Werner Geyser Last Updated: May 6 2024 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Saudi Arabia. TikTok Ad Targeting in Saudi Arabia now has more than 34.4M Audience.

In April 2024, Ad Targeting in Saudi Arabia exceeds 39.5M.

In May 2024, Ad Targeting in Saudi Arabia exceeds 34.4M, an increase of -5.1M, and the GDP per capita in Saudi Arabia is $20.1 (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Ads Location Targeting Options 2022

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TikTok Targeting Audience Saudi Arabia Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    20.8M
    60.49%
  • FEMALE
    13.6M
    39.51%

TikTok Targeting Audience Saudi Arabia Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0%
  • 18-24
    11.2M
    32.59%
  • 25-34
    14.2M
    41.29%
  • 35-44
    5.5M
    16.23%
  • 45-54
    1.6M
    4.9%
  • 55+
    1.7M
    4.99%

TikTok Targeting Audience Saudi Arabia Device

  • Device
    TikTok Target Audience
    Percentage
  • Apple
    11.6M
    51.25%
  • Samsung
    5.4M
    24.05%
  • HUAWEI
    1.6M
    7.32%
  • Xiaomi
    881K
    3.87%
  • OPPO
    673K
    2.96%
  • Vivo
    640K
    2.81%
  • TECNO
    489K
    2.15%
  • Honor
    419K
    1.84%
  • Infinix
    403K
    1.77%
  • RealMe
    173K
    0.76%
  • Motorola
    77K
    0.34%
  • Nokia
    68K
    0.3%
  • ITEL
    58K
    0.25%
  • OnePlus
    43K
    0.19%
  • LG
    13K
    0.06%
  • ZTE
    12K
    0.05%
  • SONY
    5K
    0.02%
  • Zen Admire Unity
    1K
    0%
  • Discovery
    1K
    0%

TikTok Targeting Audience Saudi Arabia Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Arabic
    21.7M
    63.21%
  • English
    11.8M
    34.53%
  • Russian
    354K
    1.03%
  • Indonesian
    223K
    0.65%
  • French
    69K
    0.2%
  • Bengali
    41K
    0.12%
  • Turkish
    27K
    0.08%
  • Hindi
    11K
    0.03%
  • Spanish
    10K
    0.03%
  • Malay
    4K
    0.01%
  • German
    4K
    0.01%
  • Vietnamese
    3K
    0.01%
  • Traditional Chinese
    2K
    0.01%
  • Thai
    2K
    0.01%
  • Portuguese
    2K
    0.01%
  • Korean
    2K
    0.01%
  • Japanese
    2K
    0.01%
  • Ukrainian
    1K
    0%
  • Telugu
    1K
    0%
  • Tamil
    1K
    0%
  • Swedish
    1K
    0%
  • Romanian
    1K
    0%
  • Rajasthani
    1K
    0%
  • Punjabi
    1K
    0%
  • Polish
    1K
    0%
  • Oriya
    1K
    0%
  • Marathi
    1K
    0%
  • Malayalam
    1K
    0%
  • Kannada
    1K
    0%
  • Italian
    1K
    0%
  • Hungarian
    1K
    0%
  • Hebrew
    1K
    0%
  • Haryanavi
    1K
    0%
  • Gujarati
    1K
    0%
  • Greek
    1K
    0%
  • Finnish
    1K
    0%
  • Dutch
    1K
    0%
  • Czech
    1K
    0%
  • Bihari
    1K
    0%
  • Assamese
    1K
    0%

TikTok Saudi Arabia Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • Apps
    27.8M
    9.6%
  • Food & Beverage
    27.4M
    9.45%
  • Beauty & Personal Care
    26.6M
    9.19%
  • Games
    25M
    8.63%
  • News & Entertainment
    24.2M
    8.38%
  • Apparel & Accessories
    21.7M
    7.52%
  • Business Services
    19.5M
    6.75%
  • Life Services
    18.6M
    6.42%
  • Vehicles & Transportation
    16.2M
    5.59%
  • Tech & Electronics
    15.7M
    5.45%
  • Home Improvement
    14.4M
    4.97%
  • Appliances
    13M
    4.5%
  • Household Products
    12.2M
    4.23%
  • Travel
    10.4M
    3.6%
  • Education
    5.1M
    1.76%
  • Baby, Kids & Maternity
    4.6M
    1.59%
  • Sports & Outdoors
    2.9M
    1.01%
  • Pets
    2.1M
    0.74%
  • Financial Services
    1M
    0.35%
  • E-Commerce
    819K
    0.28%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2022 page was manually collected and updated from the web by pipiads team members.

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